The Shortage of Sponsorships for Professional Women Athletes & How to Fix It
Less than 1% of all sports sponsorship dollars around the world go to women's sports, and The Pivot is looking to change that. The Pivot is an online platform that facilitates partnerships between professional women athletes and companies, with the goal of elevating the visibility of women athletes and providing companies with a unique way to grow their brands and businesses. This year, they're excited to welcome more athletes and companies into their community, and also expand the ways in which they support their athletes.